Nicholas's Story

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Nicholas "Nick" Generalovich Sr., 73, born on July 24, 1944, in Sharon, son of Bronko and Stella (Rajsich) Generalovich, passed from this life following a brave battle with cancer on Friday, March 2, 2018, at 6:37 a.m. at Cedars-Sinai Hospital in Los Angeles, Calif.
Nick was a beloved husband, father, brother and uncle. On Jan. 20, 1968, he married RoseMarie "Rhee" Arbanas. The joyfully married couple had recently celebrated their 50th wedding anniversary in January while traveling together in Europe along with their two sons.
Nick's grandparents, Tomo "Tom" and Mandalina "Manda" (Lukovac) Generalovich and Joseph "Jovo" and Bertha "Bojana" Rajsich immigrated to this country, bringing with them their strong faith and heritage. They raised their children and grandchildren Eastern Christian Serbian Orthodox. Nick served as an altar boy as a child and held these values dear all his life.
He cherished growing up in his hometown of Farrell, where he attended Farrell High School, graduating in 1962. He loved basketball and his athletic skill was recognized when he received a full basketball scholarship to The University of Pittsburgh in Pittsburgh. He earned a Bachelor of Science in pharmacy, graduating in the Class of 1968 and was a member of the Sigma Chi fraternity. In 2008, the University of Pittsburgh Athletic Department honored Nick with the prestigious Letterman of Distinction Award.
Nick started what became a very successful career in pharmacy. As a district supervisor at Revco Inc. in Detroit, Nick rose through the ranks to regional vice president, not only in Kansas, but also in many states including Missouri, Texas, New Mexico, Arkansas and Oklahoma. After some time as an executive vice president in the corporate structure, he branched out and bought his own independent retail pharmacies. After that, Nick founded Vanguard Advanced Pharmacy Systems in 1998. As founder and CEO, he applied his experience and talent into focusing on Assisted Living Facilities. He became a leading pharmacy provider of ALF services in Florida, as well as a foremost expert in the field nationally.
Vanguard was recognized for its success with numerous awards. He received the President's Award of Excellence from the Florida Pharmacy Association in 2002. He won the Industry of the Year Award in 2003 by The Manatee Chamber Economic Development Council. In 2004, Ernst & Young honored him as Entrepreneur of the Year for Healthcare. He also received the Governor's Small Business Expansion Award in Manatee County, as well as the Gulf Coast Business Review Entrepreneur of the Year. In 2009, he won of the Workforce Award for the Manatee Economic Development Council.
In addition to his business accomplishments, Nick held prestigious roles with multiple national and state pharmacy associations. He served as president of the Foundation for the Independent Druggist Organization (1996-2001) and in multiple executive positions in the Florida Pharmacy Association including chairman between 2001 and 2006. Nationally, he was the Florida representative for the National Community of Pharmacists Association (Washington, D.C.) for the Long Term Care Committee.
Besides his work, Nick loved his family immensely, and his wife and sons adored him. He was preceded in death by his beloved sister Alexis "Bunny" Lener, nee Generalovich.
Surviving are his wife and two sons: Nicholas II (Burbank, CA) and Stanton Bronko (Valencia, CA); brother Dr. Brian Generalovich & his wife RoseMary, nee Palmiero (Hermitage); aunt Nadine Kramerich, nee Generalovich (Chesterland, OH); nephew Jason Lener & his wife Jodi, nee Bos-ton (Mahomet, Ill); neph-ew Dr. Brock Generalo-vich & wife Dr. Stacy, nee Hockin (Poland, Ohio); niece Alyssa, nee Generalovich & husband Sam Robb (Sewickley, Pa.), as well as his loveable grandnieces and grandnephews: McKinley, Callan, Cole, Luke, Sophia, and Baylor. Those fortunate to know and work with Nick have lost an understanding friend and an inspiring mentor. His family will love him always and forever.
The family requests that any material contributions in Nick's memory be made to a charity of their choice, or to these charities: The Humane Society of the United States, 8075 W. 3rd St. #303, Los Angeles, CA 90048, The Humane Society of Sarasota County, 2331 15th St., Sarasota, FL 34237, World Wildlife Fund, 1250 24th Street N.W., Washington, D.C. 20037, Florida House Institute, 4454 S. Beneva Road, Sarasota, FL 34233 and the ASPCA, 424 E. 92nd St, New York, NY 10128.
Published on March 13, 2018
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